Led a full-scale rebrand across 3 distinct brands and multiple facilities, overseeing the creation and launch of logos, brand guides, business cards, signage, email signatures and more

Created and maintained brand consistency across all visual and written assets, including business stationery, presentation templates, and internal communications tools

Designed and implemented building, monument, and interior signage (e.g., metal signs, wall wraps, banners) to align with updated brand identity

Managed two complete website redesigns and launches using WordPress, including writing all web copy and integrating SEO best practices

Maintained blog content, tracked performance via Google Analytics, and optimized pages based on traffic and engagement metrics

Monitored and managed all brand listings and reputation across platforms like Google My Business and job boards

Authored and enforced a digital marketing policy to ensure consistency and compliance across all channels

Executed all logistics for 6+ annual global tradeshows: coordinating vendors, graphics, giveaways, shipments, meetings, and on-site presence

Managed iPad-based presentation content for remote sales efforts; coordinated booth selection and post-show contact list management

Owned social media strategy and content creation for LinkedIn, X (Twitter), and YouTube across 3 brands: writing, designing, scheduling, and reporting on engagement metrics

Produced high-quality graphics, photography, and video content using Adobe Creative Cloud; managed video projects including international facility expansions

Created and maintained internal TV content using Rise Vision software across 5 locations for HR, communications, and company updates

Launched and authored a quarterly internal newsletter to enhance communication across 4 facilities

Supported HR with recruitment marketing: social promotion of roles, updating job boards, preparing assets for career fairs, and maintaining onboarding materials

Coordinated employee engagement programs: birthday giveaways, charitable giving, retirement gifts, and recognition initiatives

Managed text-based communications via MessageMedia and maintained accurate HR contact lists

Managed and tracked all marketing and communications projects using Asana to ensure timely execution and cross-department alignment

Assisted Business Development with editing and designing presentations, one-pagers, and flyers

Maintained and renewed over 9 industry memberships and coordinated award submissions (e.g., Make UK), including winning and shortlisted entries

Represented the company in the parent company’s Marketing Council; contributed to cross-brand marketing discussions and initiatives

Maintained a presence on the parent company’s intranet (Firstup), sharing marketing updates and brand highlights

Regularly traveled to remote facilities to gather updated media, audit branding materials, and support brand alignment